Lifto is a launch and discovery platform for new products. Founders publish a short demo video or a screenshot carousel of their startup, app or AI tool, and people discover it in a swipeable feed on mobile and desktop.

Yes. Submitting a product is free, and the listing and its product page stay up for good. Ten products launch free each day, with the Lifto badge on their site, so every one gets seen. Paid options are one-time: Skip the badge ($9) to launch without it on any day, or a Launch that keeps your product at the top of the feed for 7 days ($29) or 30 days ($79).

Does my product get a backlink?

Every approved product gets a permanent Lifto product page that search engines and AI assistants can crawl, with a do-follow link to its website once the Lifto badge is on its site.

How is Lifto different from Product Hunt?

There is no upvote leaderboard and no one-day race. A limited number of products launch each day so each is seen, people grasp a product by watching it rather than reading a tagline, and your reel stays in the feed after launch day.

Can I submit screenshots instead of a video?

Yes. A vertical demo video and a carousel of screenshots are both first-class on Lifto. Pick whichever shows your product best.

The video-first product launch platform

Add our badge, launch free. Keep the backlink.

A swipeable feed of demo reels for new products and startups. Every product gets seen — 10 launches a day, no upvote race.

10 launches a day, so each one is seen
Do-follow link once you add our badge
Your reel stays up for good

Submit your product free · Open the discovery feed

How Lifto works

Whether you are discovering or launching, Lifto replaces the one-day leaderboard race with an always-on video feed where every product gets initial visibility.

1. Swipe & Discover

Scroll through full-screen product demos. Every product gets fair exposure in a beautiful vertical feed.
2. Like & Save

Like products, save your favourites, leave comments, and follow creators — all without leaving the feed.
3. Submit & Launch

Upload a demo video up to 10 minutes and reach thousands of early adopters hungry for the next big thing.

Built for founders and early adopters

For founders

Launch to an engaged audience

Upload a product demo up to 10 minutes
Get real engagement and feedback
Build a follower base from day one
Track views, likes and saves in real time

For discoverers

Find tools before they trend

Swipe through curated product demos
Save and organise your favourites
Follow creators you love
Get recommendations tailored to you

Every niche, one feed

From AI tools to mobile apps — discover products in any space: AI, SaaS, Mobile App, Developer Tool, Productivity, Design, Marketing, Finance, Health, Education, Gaming, Web3.

Lifto vs Product Hunt

An honest side-by-side. No leaderboard race, no one-day launches. Read the longer breakdown in our guide to Product Hunt alternatives.

Feature	Lifto	Product Hunt
Discovery format	Swipeable vertical reels	Static daily list
How you grasp a product	Watch a video — short or long	Read tagline and screenshots
Launch window	A launch day at the top of the feed, then always on	One day to win the leaderboard
Works everywhere	Mobile and desktop, TikTok-style UX	Desktop-first
Cost to be seen	Free to submit	Free, but upvote politics
Audience	Founders and early adopters who love video	Hunters and power users

What makers say after submitting

“Very straightforward process. Uploading assets, creating the listing, and publishing the reel was quick and intuitive. Great experience overall.”

@epicsoft_support

“Very smooth and friendly submission”

@asuboo

“Great”

@asokolov

“Was super easy to set up”

@simon

“Simple onboarding”

@ai_interview_coach_app

“All is good”

@reshensansatha

Frequently asked questions

What is Lifto?: Lifto is a launch and discovery platform for new products. Founders publish a short demo video or a screenshot carousel of their startup, app or AI tool, and people discover it in a swipeable feed on mobile and desktop.
Is Lifto free?: Yes. Submitting a product is free, and the listing and its product page stay up for good. Ten products launch free each day, with the Lifto badge on their site, so every one gets seen. Paid options are one-time: Skip the badge ($9) to launch without it on any day, or a Launch that keeps your product at the top of the feed for 7 days ($29) or 30 days ($79).
Does my product get a backlink?: Every approved product gets a permanent Lifto product page that search engines and AI assistants can crawl, with a do-follow link to its website once the Lifto badge is on its site.
How is Lifto different from Product Hunt?: There is no upvote leaderboard and no one-day race. A limited number of products launch each day so each is seen, people grasp a product by watching it rather than reading a tagline, and your reel stays in the feed after launch day.
Can I submit screenshots instead of a video?: Yes. A vertical demo video and a carousel of screenshots are both first-class on Lifto. Pick whichever shows your product best.

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From the Lifto blog

How to get early adopters for a new software product
October 5, 2026
Stop waiting for Product Hunt traffic and use these four manual, unscalable strategies to sign your first 10 to 50 active software users today.
How to Promote a Startup Company Before Launch: Step-by-Step
September 28, 2026
Stop waiting for Product Hunt. Build a 1,000-person pre-launch waitlist today using cold outreach, manual distribution, and build-in-public loops.
How to get your first SaaS customer after a flat launch
September 21, 2026
Stop waiting for Product Hunt traffic to save you. Here is the exact, manual playbook to find, pitch, and close your first SaaS customer this week.
How to find early adopters for your SaaS after a flat launch
September 7, 2026
If your launch fell flat, stop waiting for passive traffic and use these four manual, outbound tactics to sign your first 10 active users today.
SaaS pre-launch waitlist strategies that actually work
August 31, 2026
Skip the generic landing pages and learn the exact tactical steps to build, engage, and convert a SaaS pre-launch waitlist of high-intent users.