SaaS
iBooker
Square Appointments conversion tracking for GA4, Google Ads, and Meta.
Watch iBooker demo
About iBooker
This utility connects directly to the Square API to relay accurate booking events to GA4, Google Ads, and Meta. It bypasses the limitations of native booking pages by firing clean conversion events directly in the browser. Businesses can embed the fast-loading booking widget directly onto websites built with Webflow, WordPress, or custom HTML, preserving traffic source data without losing tracking attribution.
Who is iBooker for?
Local business owners, marketers, and service providers who use Square Appointments and rely on paid advertising. Before this, they struggled with blind ad campaigns because native booking pages failed to pass conversion data back to their ad managers. They were forced to manually cross-reference spreadsheets or use buggy workarounds that dropped valuable traffic attribution source data.
How does iBooker work?
Users first connect their Square account securely using one-click OAuth authorization. Next, they paste their existing GA4 Measurement ID or Meta Pixel into the dashboard without writing any code. Finally, they generate and paste the custom booking widget embed code onto their website to automatically track every step of the scheduling funnel.